It really is challenging to come up with a unique idea, product or service when launching your business, how are you going to be unique enough to stand out from everyone else? The unique selling proposition, also called the unique selling point is what makes you or...
As a student finishing my first year studying International Business in Glasgow, I was very excited when I saw the opportunity to work with a small business in my hometown of Leiden on an internship basis. I was keen to get out the house, use my extended summer...
